Brooklyn Castle
The 2050 Group handled publicity around the festival premiere at SXSW, full festival circuit and the national theatrical release of Brooklyn Castle.
BROOKLYN CASTLE tells the stories of five members of the chess team at a below-the-poverty-line inner city junior high school that has won more national championships than any other in the country. The film follows the challenges these kids face in their personal lives as well as on the chessboard, and is as much about the sting of their losses as it is about the anticipation of their victories. Ironically, the biggest obstacle thrust upon them arises not from other competitors but from recessionary budget cuts to all the extracurricular activities at their school. BROOKLYN CASTLE shows how these kids’ dedication to chess magnifies their belief in what is possible for their lives. After all, if they can master the world’s most difficult game, what can’t they do?
Adam J. Segal founded The 2050 Group, the full service public relations agency, in 2006. For 18 years, Segal has led media relations, marketing, advertising, and strategic communications campaigns — with impressive results — for clients from across the United States and around the world. Segal, who was named to PR Week’s coveted 40 Under 40 in 2009, is recognized as one of the nation’s leading publicists specializing in film, television, digital content and social issues. More >
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