Non-Profit

The 2050 Group has provided exceptional public relations services to foundations and leading non-profit organizations. Adam Segal has helped non-profits, foundations and other organizations with their strategic communications plans and messages.

And he has led successful media relations campaigns that have generated national media attention and policy action on a range of issues including climate change/environment, jobs and the economy, health care reform and health education, housing and home ownership, as well as human rights and international affairs.

Recent 2016 Media Placements for Non-Profit Clients

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Recent 2015 Media Placements for Non-Profit Clients

In a challenging economy and a rapidly changing media environment, The 2050 Group has helped organizations transform their external communications efforts with strong results.

The 2050 Group works with these organizations in two primary ways:

  1. As a communications/media relations consultant (ie. driving marketing campaigns and generating media coverage)
  2. A trainer and strategist working to improve in-house press and communications teams

The agency has the capacity to fill temporary in-house communications director needs.

Agency founder Adam Segal is also a skilled crisis manager who has led crisis communications projects for leading, high-profile non-profit clients.

Services include:

  • Communications audits examining all aspects of past and current communications efforts
  • Focus on identifying or developing core missions and messages, reaching key audiences, and building media relations, branding and social media capacity
  • Developing a digital diagnosis
  • Communications planning, mapping out next steps
  • Team building and team work with in-house staff and additional partners, consultants, agencies
  • Media relations relationship-building, outreach, placement, monitoring and reporting
  • Event planning, production and promotion
  • Writing and editing
  • Content development and distribution
  • Video production and distribution (with emphasis on Internet distribution)

Clients have included:

  • Catapult Film Fund
  • Center for Summer Learning at Johns Hopkins University
  • Chicken & Egg Pictures
  • Coalition to Keep America Connected
  • Foundation for Rural Service
  • Habitat For Humanity New York City
  • Health Foundation for the Americas / National Alliance for Hispanic Health
  • Mexicans and Americans Thinking Together Foundation / MATT.org
  • National Black Farmers Association
  • No Labels
  • Radio Free Europe/Radio Liberty
  • Squire Family Foundation
  • Sundance Institute
  • Union of Concerned Scientists

Representative media placements:

  • Associated Press
  • CBS Evening News
  • CNN
  • Education Week
  • The New York Times
  • USA Weekend Magazine
  • Wall Street Journal