Non-Profit

The 2050 Group has provided exceptional public relations services to foundations and leading non-profit organizations. Adam Segal has helped non-profits, foundations and other organizations with their strategic communications plans and messages.

And he has led successful media relations campaigns that have generated national media attention and policy action on a range of issues including climate change/environment, jobs and the economy, health care reform and health education, housing and home ownership, as well as human rights and international affairs.

Recent 2016 Media Placements for Non-Profit Clients

Recent 2015 Media Placements for Non-Profit Clients

In a challenging economy and a rapidly changing media environment, The 2050 Group has helped organizations transform their external communications efforts with strong results.

The 2050 Group works with these organizations in two primary ways:

1. As a communications/media relations consultant (ie. driving marketing campaigns and generating media coverage)
2. A trainer and strategist working to improve in-house press and communications teams

The agency has the capacity to fill temporary in-house communications director needs.

Agency founder Adam Segal is also a skilled crisis manager who has led crisis communications projects for leading, high-profile non-profit clients.

Services include:

• Communications audits — examining all aspects of past and current communications efforts
• Focus on identifying or developing core missions and messages, reaching key audiences, and building media relations, branding and social media capacity
• Developing a digital diagnosis
• Communications planning, mapping out next steps
• Team building and team work with in-house staff and additional partners, consultants, agencies
• Media relations — relationship-building, outreach, placement, monitoring and reporting
• Event planning, production and promotion
• Writing and editing
• Content development and distribution
• Video production and distribution (with emphasis on Internet distribution)

Clients have included:

• Catapult Film Fund
• Center for Summer Learning at Johns Hopkins University
• Chicken & Egg Pictures
• Coalition to Keep America Connected
• Foundation for Rural Service
• Habitat For Humanity New York City
• Health Foundation for the Americas / National Alliance for Hispanic Health
• Mexicans and Americans Thinking Together Foundation / MATT.org
• National Black Farmers Association
• No Labels
• Radio Free Europe/Radio Liberty
• Squire Family Foundation
• Sundance Institute
• Union of Concerned Scientists

Representative media placements:

• Associated Press
• CBS Evening News
• CNN
• Education Week
• The New York Times
• USA Weekend Magazine
• Wall Street Journal